More Than WE Know

What would you do with $25? 

 After a few moments of pondering, the question soon becomes what could you do with $25?  We all dream of obtaining thousands of dollars to invest in our businesses, could a sum as small as $25 really make any difference?

Shai Coggins author of Just Make Money Online asked this question recently on her blog. I read about it on John Crickett’s blog Business Opportunities and Ideas. John had a good idea for developing an additional website devoted to a topic of interest to him and potentially to others. He was so excited about his idea that he actually went ahead and invested the $25 to put his plan in action.

Another entrant said that she would finally break down and buy business cards as she had been wanting to do,  so that she could more easily publicize her business.

Both of these ideas were good but after giving it some thought, I realized that what is most important and most scarce for me right now, is time. Like many entrepreneurs I already have more projects, ideas and passions than I can pursue.  What I need is more time to work on them.

How much time can I buy for $25?  I figure I can hire a high school senior over the holidays to work 2 hours for that amount of money.  In that time he or she can organize my online files and categorize my email inbox,  and update some spreadsheets I keep on analytics, expenses, revenue and article submissions.

In return, I’ll get back morethan just the 2 hours.  I’ll save the time I would have spent looking for a document or ebook that I need for a project. I’ll save the potential loss of good will resulting from not responding to an email that got lost in my inbox. I’ll save the embarrassment of not being sure which article I’ve submitted to which site. And most of all, I’ll save the frustration and guilt I’ll feel each time I realize that I really should take the time out to organize my files better.   

And what will I do with this increased time and enhanced psychic energy?

I’ll devote it to the aspects of my business in which I add the most value - working with clients, writing articles, doing research, coming up with new ideas to provide more value.

Now I’ve talked myself into it - I’m going to go ahead and make the investment in my time, my energy and my business!

So, what about you?  How would you spend $25 on your business? Let me know - And if you come up with a good idea - why not go ahead and put it in action? 

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